Company Overview
Highlights
Campbell Soup's products are distributed in 120 countries.
Sold Godiva in March 2008 for $850 million.
Recently rolled out Campbell University, an internal training and development platform to help employees grow and learn in a meaningful way, make them feel valued, and enable them to make a difference.
Campbell plans to invest up to $72 million to expand and enhance the company's World Headquarters facilities in Camden, N.J, including a 80,000 square-foot employee services building and a 100-acre office park in Camden's Gateway Redevelopment District.
Campbell Soup Company sells a diverse array of food products in 120 countries across the globe. In addition to Campbell’s namesake line of “M'm! M'm! Good!” soups, sauces, and prepared foods, its famous domestic brands include Prego Italian sauces, Swanson chicken products, V8 beverages, Pepperidge Farm baked goods, and Pace Mexican foods. The company has four North American operating divisions: U.S. Soup, Sauces, and Beverages; North America Food Service, which sells Campbell products to the food services industry; and Pepperidge Farm. In March 2008, the company sold luxury chocolatier Godiva Worldwide to Yildiz Holding Co. of Turkey for $850 million to focus its attention on its healthier lines. In 2007, Campbell Soup introduced 32 new or reformulated Campbell's lower sodium soups, and it plans to launch another 17 lower-sodium products in 2008.
Campbell’s commercial seed operation sells its famed tomato and pepper seeds to growers around the world. In addition marketing its North American brands worldwide, Campbell’s international division sells the Erasco line of soups in Germany and Liebig soups in France. Other European brands include Royco dry soups and sauces, and in the Asia Pacific region Campbell sells the Arnott’s line of biscuits and snack foods. Campbell’s international division represented $1,399 million in sales in 2007. It sold its United Kingdom and Ireland businesses in 2006 for $870 million, and its operations in New Guinea for approximately $23 million the following year. Still, Campbell Soup plans to expand its global focus to include Russia and China, where soup—almost all of it homemade — is a staple of the daily diet of a very large segment of the population.
Like several other food companies, Campbell Soup has been struggling with the rising cost of fuel and ingredients. The company raised prices on its food products in 2005, and has introduced premium products, such as new soups in microwaveable bowls and a soup line in shelf-stable boxes, in order to distribute the rising costs across a broader range of products. It also entered into an agreement with Coca-Cola North America and Coca-Cola Enterprises Inc. for distribution of our refrigerated single-serve beverages in the U.S. and Canada through the Coca-Cola bottler network.
In the coming years, Campbell plans to invest up to $72 million to expand and enhance the company's World Headquarters facilities in Camden, N.J. The investment reflects the latest step in the company's transformation, and is part of a major redevelopment plan for the city of Camden - Campbell's home since 1869. The redevelopment plan includes an 80,000 square-foot employee services building and a 100-acre office park in Camden's Gateway Redevelopment District.
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