Company Overview
Highlights
Exceeded its annual fundraising goal in 2007 and increased its campaign 11.3 percent over ’06.
Had a record corporate sponsorship year, raising more than $60 million.
Launched What Moves U campaign with the NFL Foundation, a Face the Fats campaign raising awareness about trans fat, and Start! walking-for-fitness initiative in New York City in 2007.
Invested $152.4 million in stroke research and stroke-related educational programs in 2007.
Founded in 1924 by six cardiologists, the American Heart Association (AHA) fights cardiovascular diseases and stroke, the nation's No. 1 and No. 3 killers, respectively. The organization has been the largest voluntary health organization in the country for more than 55 years, pursusing its mission of "Building healthier lives, free of cardiovascular diseases and stroke." The AHA’s strategic driving force as of 1995 is to “provide credible heart disease and stroke information for effective prevention and treatment.” The AHA works in conjunction with the American Stroke Association (ASA) to fight heart disease and stroke by funding research and distributing consumer health information through its classes and other channels. In addition to the organization’s extensive research, the AHA also focuses on the following four causes: women and heart disease, physical activity, childhood obesity, and stroke awareness. These important initiatives, such as the AHA’s signature fundraiser, “Start! Heart Walk,” in which more than 1 million people across the country participate annually, reach out to the public with resources and information to help them take positive action. The association's impact goal is to reduce coronary heart disease and stroke cases and the risk of getting them by 25 percent by 2010.
The Dallas, Texas-based association also operates nine affiliate offices that serve different parts of the country and Puerto Rico. Operations are divided into seven main areas: Technology and Customer Strategies (customer relations, digital strategies, IT), Office of the CEO (administration, communications, legal, and food certification), Science/Research Administration (research, professional education, and scientific marketing), Field Operations and Development (corporate relations, development, and strategic accounts), Corporate Operations (finance, human resources, as well as production and distribution), Advocacy (public advocacy, health initiatives and field advocacy, and minority initiatives), Healthcare Markets (ASA, patient education). An active recruiter among non-profit organizations, the AHA frequently seeks candidates to fill various positions from advertising and marketing to advocacy and business management positions in its Dallas and regional offices.
The American Heart Association accrues their success to their employees’ commitment to their core values: integrity, inclusiveness, dedication, excellence, sensitivity, and vision.